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Hello!

My name is Chidinma Kalu. I am a user experience designer with extensive experience in user-feedback analysis. I'm very interested in problem-solving through strategy, user flows, and wireframes.  

My UX toolkits

 FEEDBACK ANALYSIS 

Amazon reviews and online review scrapping to collect feeback 

WIREFRAMING

Low fidelity and high fidelity prototype mockups using Figma, and Marvel

HEURISTICS 

Use Norman Nielsen principles to detect design faults. 

COMPETITIVE ANALYSIS

Collect and synthesize trends from competitors. 

ANALYTICS 

User behavior tracking using logs and analytics tools.

USER FLOWS

Mapping out the customer journey during ideation.

WORKS 

Screen Shot 2019-05-07 at 10.34.30 AM.pn

Main Goal

Improve the landing page 

Improve the drop off rate on the landing page and encourage users to plug in their drive

 

My Role

I was the Lead Product  Designer & Analyst 

Flashback landing page 

 

Ibi.jpeg

Main Goal

Create a way for users to engage with each other in a delightful manner  

Explore options with the likes and comments 

 

My Role

I was the Lead Product  Designer  

Ibi Photo Manager 

 

ixpand.jpg

Main Goal

Improve the feedback entry point  

Encourage users to give feedback on the app daily 

 

My Role

I was the Lead Product  Designer & Analyst 

iXpand Feedback 

 

Other companies I've worked for

Facebook

Tivo

Google 

Centralcolo

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About Me

 

 I am Chidinma Kalu, a recent psychology graduate, and a self-taught user experience designer. I ideate, design and iterate with prototypes to continuously improve the quality of products with the help of testing, user feedback analysis and most importantly, cross-collaboration with the design team, PM and engineering.  My last role involved improving new and existing products at Western Digital like the IBI, iXpand product line and flashback cloud backup for USB.

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